October 31st 2007 Posted to mac

Apple neglets 90% of the world

The image above shows exactly how Apple Inc. sees the world. If you mark on the
map (in red) the countries where they operate an online store and have an active
presence in retail, you will notice that they are ignoring 90% of the “rest” of the world.

I really don’t understand why Apple is not paying more attention to emerging
economies like the BRIC (Brazil, Russia, India and China) block. They also ignore
entirely continents like South America, Africa and most of Asia.

Oh! Wait! Actually Steve Jobs’ company runs an office in Brazil, and they also keep an outdated web site in Portuguese. So, why I have to wait 2-3 months to
get the latest releases? Why Leopard is just arriving Nov 16th at my “authorized retail” ? Why I have to pay 2 times the street price plus taxes? Well, I truly believe no one can answer all this questions. Apple won’t because they doesn’t care at all.